Is the green bond market running out of steam?

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Gail Counihan, ESG Analyst, Franklin Templeton Investments

From its humble beginnings in 2007, when the first Climate Awareness Bond was issued by the European Investment Bank, the green bond market has been the poster child for growth in environmentally responsible assets. Adjectives such as ‘robust’, ‘stunning’ and ‘exponential’ have been used to describe the expansion of the market from $1.48 billion in 2007 to $173.61 billion in 2017. On the one hand, this growth is impressive if we consider that green bonds are no more legally secure than regular bonds. On the other hand, the volume of green bonds might appear insignificant when compared with the $6 trillion that we should be investing each year just to climate-proof our infrastructure, according to the Investing in Climate, Investing in Growth report by the OECD.

So where exactly is the green bond market headed? Is growth likely to persist and reach the levels cited by the OECD? The volume of green issuance in 2018 suggests in fact that growth is waning: the market grew barely 5% in 2018. What exactly do we know about how the broader market is evolving?

Markets are innovating

Gail Counihan, ESG Analyst, Franklin Templeton InvestmentsIn order to qualify as green, bonds must fund specific green projects. The issuer should also meet additional requirements set out in a voluntary set of guidelines known as the Green Bond Principles (GBP). Adherence to the principles allows investors to assess the environmental impact of their green bond investment; and they assist underwriters by moving the market towards the standard disclosures which will facilitate transactions. It is generally accepted as best practice that an issuer will obtain an external review to demonstrate compliance with the Green Bond Principles, since the principles themselves are voluntary and not a legal requirement. To recap: green bonds are a debt instrument – just like any other bond, with additional reporting requirements, and no upside in terms of credit enhancement. Viewed this way, the compound annual growth rate of 54% that the green bond market has shown over the past decade is impressive.

While growth in green bonds might recently have cooled, the issuance of sustainable debt has not. Green loans, sustainability-linked loans, green mortgages – these are all market responses to investors demanding something slightly different, especially when the green bond framework is not a perfect fit for the project, the issuer or the investor. A green bond issuer must demonstrate that 90% of the bond’s proceeds are being used to fund a specific sustainable project, such as renewable energy, pollution prevention and control, biodiversity conservation, water and wastewater management, energy efficiency technologies, green buildings, climate change adaptation projects or technologies, clean transportation, or natural resource management. And while there is no formal minimum issue size mandated by the GBP, investors will look for a size that is big enough to guarantee liquidity and index inclusion. This usually translates to around $300 million – a number that is simply too big for many companies to dedicate to the types of qualifying projects.

For these companies, sustainability-linked loans represent a more accessible way to tap the growing green investor base. These are credit facilities that come with sustainability targets. They can be smaller in size than green bonds and customised to the issuer in question. When the borrower fulfils the pre-agreed criteria – improving the energy efficiency of a real estate portfolio, for example – the interest rate on the facility drops. In this way, the “additionality” is very clear.

The growth in these types of products surged 677% in 2018 – showing that the market is all too willing to innovate and accommodate where investors are showing a preference for green products. Such products are also becoming more accessible to the man on the street – with Barclays launching its first green mortgage in April 2018. New build homes that meet high energy efficiency standards – an A or B EPC rating – can qualify for a 0.1% reduction on their mortgage rate. Domestic heating is a huge consumer of energy – so giving the option to homeowners to reduce their mortgage payments as well as their energy consumption is a win-win. This kind of innovation, that allows more investors to find the green product that matches their needs, will be one of the main drivers of the long-term growth of green finance.

Investors will pay for impact

From an investor’s point of view, the premium attached to green bonds is hard to explain. Academic literature has fallen short of demonstrating that green bonds are more expensive simply because they are green – in line with the fact that there is simply no credit enhancement attached

to the green designation. A simpler explanation for why they are pricier may be because the demand for these instruments, driven by the number of market participants with an environmentally focused agenda, exceeds the supply.

Figure 1: Issuers from an increasingly diverse sector base are coming to market. Source: Bloomberg

Data for 2018 from the Climate Bonds Initiative shows green bonds achieving greater spread compression than their non-green equivalents. The same data shows 2018 to be the first year in which green bonds were more oversubscribed than their non-green equivalents. The same pattern was repeated in the secondary market, where 72% of green bonds had tighter spreads than ordinary bonds after seven days, and 62% were tighter after 28 days. While oversubscription and tight pricing are regular features of the bond market, 2018 was the first year in which the effect was more pronounced in green bonds.

What could explain the outsize demand for a slightly more expensive asset? According to the same research, roughly half of green bonds are allocated to green investors – which still leaves a sizeable amount of demand coming from investors that have no disclosed mandate to target impact over return. Since investors aren’t paying for a better credit profile, it seems reasonable to conclude that investors are willing to pay for this level of transparency around environmental performance, and for the environmental performance itself.

What the data does not clarify is whether investors are willing to look for this environmental dividend, or impact, themselves, or whether they are happy to compete with other investors and pay up for “green” labelled debt. From an investor’s perspective, might it not make more sense to search for companies that are making products that are supportive of a low-carbon future, but which are not labelling their bonds as “green”? This would allow investors to earn a higher return on their unlabelled green debt instruments, while providing liquidity to a portion of the market that would seemingly benefit from it. These companies – known as “green pure plays” - should absolutely be recognised as compliant with the Green Bond Principles, according to Suzanne Buchta, one of the original authors of the principles.

The idea that labels and ratings create convenience – and opportunity - is hardly novel in debt markets. Most rigorous debt analysis is predicated on the fact that inefficiencies exist, and it is up to the diligent investor to find them. For the investor who places value on environmental impact, this unlabelled universe of climate-aligned debt represents opportunity.

More companies in more sectors are issuing green debt – the green bond market is diversifying

While historically green bond issuers have tended to come from a handful of sectors, investors are now able to gain exposure to green products from a wider range of issuers, industries and regions. Recent years have seen issuances from health care, consumer staples, materials, and technology – with the number of unique issuers growing from four in 2008 to more than 300 in 2018.

In keeping with this trend, dedicated green-bond funds are also on the rise – growing by 58% between 2017 and 2018 alone. Globally, there are now four different frameworks under which green bonds can be issued – each with differing standards that factor in regional nuances – and more than five different indices against which investors can benchmark their performance, each with their own inclusion criteria.

Beyond the Green Bond Principles: the need for a global carbon tax

The Green Bond Principles have played an invaluable role in organising and catalysing the market, providing a framework to help direct the flow of capital towards climate-aligned projects. They have also guided the kind of metrics that investors should be looking for. In return, issuers have been able to tap into an investor base that is willing to compete for returns from green projects.

However, as countries come to grips with what needs to be done to meet their obligations under the Paris Agreement on Climate Change, a voluntary set of principles will take us only so far. We need consensus on a meaningful, global price on carbon – one that can act as a clear market signal that rewards low-carbon products and services over alternatives that are more harmful to the environment.

So while the labelled green bond market may not grow as exponentially as in the first decade of its life, the trend is clear: investors are willing to pay for environmental impact. This demand will only grow as the obligations of the Paris Agreement come into effect. Both companies and governments will become more accountable for their climate strategies, and the need to raise capital to fund their strategies will grow. As this demand grows, we will likely see the market continue to respond with a greater diversity of financial instruments that are more finely honed to suit issuer, investor or region.

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Franklin Templeton Investments have exercised professional care and diligence in the collection of information in this document. However, data from third party sources may have been used in its preparation and Franklin Templeton Investments has not independently verified, validated or audited such data. Opinions expressed are the author’s at publication date and they are subject to change without prior notice.

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